Introducing Smart Recommendations — Acast’s AI-powered podcast media planner. Just describe your audience and get instant, curated podcast sponsorship suggestions.
Acast's Lizzy Pollott explains how podcast advertising is kicking influencer marketing into high gear
Our new research provides details on why the medium is brand safe and perfect for advertisers.
Among frequent listeners, 97% of Americans and 91% of Canadians say they have taken action after listening to a podcast ad.
Acast’s first-of-its kind industry research discovers 65% of US marketers expect podcast advertising spend to increase year-on-year. Read more on the research here.
Creating the perfect audio ad is easier than you think. Take a look at this handy guide that breaks it down step by step.
Thinking about changing up your channel mix as a small business? This article tells you all you need to know.
Looking for new beginnings? This blog post details why you diversify your channel mix to include podcast advertising, both on its own and in tandem with other media channels.
Our SVP of Marketing, Communications and Brand Lizzy muses about winning in the attention economy through routines and rituals.
Managing Director of The Americas, Georgie Holt, addresses the post-twitter media landscape and how advertisers should consider podcast advertising their new safe haven.
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Check out Acast’s Editors favorites.
Introducing Talent-Voiced Ads, Acast’s latest ad format that lets advertisers harness the power of familiar and trusted podcast voices in programmatic audio campaigns.
Reach grocery shoppers, snackers, and beauty buyers through podcasts—why FMCG brands should be tapping into podcast advertising now.
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