Four lessons from Podcast Pulse 2025, and why they matter for your next campaign

Acast’s Podcast Pulse 2025 report shows that podcasting does more than entertain. It sparks new thinking, builds community, and moves people to act.

News & Insights

Introducing AI-driven ad production

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Podcast Movement 2025: 3 Key Takeaways from Acast in Dallas

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Become certified in podcast advertising at Acast Ads Academy

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News & Insights

Become certified in podcast advertising at Acast Ads Academy

Master podcast advertising with Acast Ads Academy — free, on-demand courses with industry certification to help marketers plan, launch, and optimize high-impact campaigns.

acast ads academy, academy, education, learning material
Inspiration

Podcasts in Colour

Discover how Acast’s Podcasts in Colour connects brands with underrepresented podcast creators and audiences. Support diversity, unlock new reach, and drive real impact.

podcasts in colour, diverse voices
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Jameela Jamil Partners With Acast on Bold New Comedy Podcast, ‘Wrong Turns’

Jameela Jamil Partners With Acast on Bold New Comedy Podcast, ‘Wrong Turns’

Jameela Jamil, Wrong Turns, Podcast, Comedy Podcast
News & Insights

Ears on the game: why podcast ads are winning with sports fans

Sports podcast fans are a brand's new MVP. Acast's latest report shows how to reach this loyal, engaged audience that's leaving traditional media behind.

sports podcasts, sports advertising
News & Insights

The video podcast opportunity

How video podcasts boost audience reach, engagement, and ad impact—especially among Gen Z listeners.

simulcast, youtube, video podcasts
News & Insights

Meet your AI-powered podcast media planner: Smart Recommendations

Introducing Smart Recommendations — Acast’s AI-powered podcast media planner. Just describe your audience and get instant, curated podcast sponsorship suggestions.

smart recommendations, ai, targeting, sponsorship
News & Insights

Introducing Talent-Voiced Ads: where trusted voices meet scale

Introducing Talent-Voiced Ads, Acast’s latest ad format that lets advertisers harness the power of familiar and trusted podcast voices in programmatic audio campaigns.

talent-voiced ads, programmatic, ad formats
News & Insights

Meet the Podcaster: Lamestream

The next in our ‘Meet the Podcaster’ series, Acast chats to Osman Faruqi and Scott Mitchell about their new podcast Lamestream.

Lamestream, podcast, Osman Faruqi, Scott Mitchell, Australia, media, journalism, election
News & Insights

From podcasts to picking up groceries—how FMCG brands can own the shopping trip

Reach grocery shoppers, snackers, and beauty buyers through podcasts—why FMCG brands should be tapping into podcast advertising now.

FMCG, cosmetics, snacking, grocery

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Editor picks

Check out Acast’s Editors favorites.

News & Insights

Become certified in podcast advertising at Acast Ads Academy

Master podcast advertising with Acast Ads Academy — free, on-demand courses with industry certification to help marketers plan, launch, and optimize high-impact campaigns.

News & Insights

Ears on the game: why podcast ads are winning with sports fans

Sports podcast fans are a brand's new MVP. Acast's latest report shows how to reach this loyal, engaged audience that's leaving traditional media behind.

News & Insights

Introducing Talent-Voiced Ads: where trusted voices meet scale

Introducing Talent-Voiced Ads, Acast’s latest ad format that lets advertisers harness the power of familiar and trusted podcast voices in programmatic audio campaigns.

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