Balanced Portfolios: Applying Investment Philosophies to Acast’s Product Management

At Acast, we host more than 135,000 podcasts, attracting more than a billion listens each quarter. Our product team is dedicated to connecting these podcasts, and their vast global audiences, with the right brands. More specifically, we do this by building software products that allow us to match podcast creators' audiences with brands that want to advertise to them. We enable this matchmaking through our productized Acast marketplace. We also serve the podcast episode to the listener and dynamically stitch in the ad, depending on who that user is. Essentially, we help match advertisers and audiences in a way that helps grow the creator economy and allows more people to connect through storytelling worldwide.

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Global Podcasting Phenomenon Casefile Inks Exclusive Ad Sales, Hosting and Distribution Deal with Acast

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TED Audio Collective Taps Acast as Ad Sales, Hosting, and Distribution Partner

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A Medium for Every Voice: How Podcasts Foster Inclusivity

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News & Insights

"One Minute Remaining" Teams up with Acast and Wondercraft to Bring Hit Podcast to Spanish-Speaking Audiences Using AI

Acast, the world's leading independent podcast company, Wondercraft, the AI powered creative audio studio, and the hit true crime podcast "One Minute Remaining" are joining forces to introduce the originally English language show to Spanish speakers globally.

podcast, true crime, AI, acast
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“One Minute Remaining” se asocia con Acast y Wondercraft para llevar el exitoso podcast al mundo de habla hispana utilizando inteligencia artificial

Acast, la compañía de podcast independiente líder en el mundo, Wondercraft, el estudio de audio creativo impulsado por IA, y el exitoso podcast de true crime “One Minute Remaining” han unido fuerzas para presentar el podcast originalmente grabado en inglés a los hablantes de español en todo el mundo.

podcast, IA, true crime, Acast
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Acast Secures 16 Webby Nominations

Nominations for the 28th annual Webby Awards are in and Acast has received an incredible 16 nominations for its podcasts. Voting is open until April 18, 2024.

Webby Awards, Acast, Podcast, Audio Awards
Inspiration

Richard Herring on how he works with brands on his 'RHLSTP' podcast

Comedian and “Podfather”, Richard Herring' talks to Acast about his approach to working with sponsors.

Richard Herring, RHLSTP, sponsorships, how I work with brands
Inspiration

4 Key Takeaways from Podcast Movement Evolutions 2024

Another Podcast Movement Evolutions is in the rearview and at Acast we are now reflecting on our week spent in Los Angeles, California with key stakeholders and creators from across the industry. The week was filled with valuable panel discussions, dinner conversations, and networking opportunities that will drive various parts of not only our business, but the rest of the industry forward for the months ahead. We’ve boiled that all down to four main takeaways from the week.

podcast, podcast movement evolutions, AI, advertising, creator economy
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Acast Dominates Campaign Audio Advertising Awards 2024

Acast has racked up 13 nominations in the inaugural Campaign Audio Advertising Awards.

awards, campaign audio advertising awards
News & Insights

Podchaser’s Predictive Demographics Update Brings Even Deeper Insight to Podcast Advertisers

Podchaser, the podcast industry’s intelligence engine, today announced enhancements to its AI-powered Predictive Demographics feature, which improves podcast audience targeting for advertisers across three million English language podcasts. Building on its industry-first technology announced last fall, Podchaser leverages AI, as opposed to first-party data, to analyze the language spoken within a podcast to predict audience attributes.

podchaser, AI, targeting
News & Insights

Acast nominated for Campaign Media Awards

Acast has been nominated for not one, not two, but four significant campaigns at the prestigious Campaign Media Awards next month.

Awards, Campaign Media Awards
Inspiration

The Love Triangle: Balancing Your Brand, The Podcast, and The Audience

Your guide to balancing the podcast advertising love triangle: your brand, the podcast and its devoted audience.

sponsorships, authenticity, creativity

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Global Podcasting Phenomenon Casefile Inks Exclusive Ad Sales, Hosting and Distribution Deal with Acast

Acast, the world’s largest independent podcast company, today announced it is the new exclusive ad sales, hosting and distribution partner for the award-winning Casefile True Crime podcast. As one of the world’s leading true crime podcasts and Australia’s most successful podcasting export, Casefile crucially adds 80 million annual listens to Acast’s global network.

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TED Audio Collective Taps Acast as Ad Sales, Hosting, and Distribution Partner

Acast, the world’s largest independent podcast company, today announced a new partnership with the TED Audio Collective. Under the terms of the deal, Acast is the exclusive ad sales, hosting, and distribution partner for the brand in all regions outside of Australia and New Zealand.

News & Insights

Acast spotlights publisher podcasts as trusted news sources

As podcasts become a primary news source, Acast’s ‘Podcasts You Can Trust’ series showcases reliable publisher-led podcasts like The Guardian and The Financial Times. Discover why trusted podcasts are more vital than ever.

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