Balanced Portfolios: Applying Investment Philosophies to Acast’s Product Management

At Acast, we host more than 135,000 podcasts, attracting more than a billion listens each quarter. Our product team is dedicated to connecting these podcasts, and their vast global audiences, with the right brands. More specifically, we do this by building software products that allow us to match podcast creators' audiences with brands that want to advertise to them. We enable this matchmaking through our productized Acast marketplace. We also serve the podcast episode to the listener and dynamically stitch in the ad, depending on who that user is. Essentially, we help match advertisers and audiences in a way that helps grow the creator economy and allows more people to connect through storytelling worldwide.

News & Insights

Global Podcasting Phenomenon Casefile Inks Exclusive Ad Sales, Hosting and Distribution Deal with Acast

News & Insights

TED Audio Collective Taps Acast as Ad Sales, Hosting, and Distribution Partner

News & Insights

A Medium for Every Voice: How Podcasts Foster Inclusivity

News & Insights

Clear
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Opinion

Accelerating Data-Driven Podcast Advertising: Acast's Approach To Attribution

Every part of the podcasting journey has been expanded, refined, and nurtured to a point of true professionalism. Powering this continued growth will be the maturation of the measurement processes on which the industry is built. I firmly believe that the key to unlocking the true potential of podcast advertising lies in detailed and impartial measurement, especially when it comes to attribution. We are that evolved and professional industry, and we need everyone outside of podcasting to know that.

News & Insights

Acast Supercharges US Leadership: Greg Glenday Appointed Chief Business Officer, Spotify’s Ricardo Neto Named VP of Sales, and Tiffany Ashitey Elevated to Interim Managing Director

Acast, the world’s largest independent podcast company, today announced a massive boost to its US leadership team and Advisory Board.

Learning & Guides

An Advertiser's Guide to Successful Host-Read Sponsorships

Learn how to secure the best host-read sponsorships. Uncover podcast selection, sponsorship brief crafting, and result tracking.

Learning & Guides

How to get the most out of your agency-produced podcast ad

Everything you need to know when working with an agency on your podcast ad creative

News & Insights

Acast Enables Real-Time Podcaster and Advertiser Collaboration with “AdCollab”

Acast, the world's leading independent podcast platform, today announced the launch of AdCollab, which enables podcast hosts and potential advertisers to collaborate in real-time to create host-read sponsorships. The new product simplifies the podcast host-read sponsorship buying process for podcasters, advertisers, and sales teams alike, while driving scale and efficiency in host-read advertising.

Opinion

Sales Planners - The Matchmakers of Podcasting

Sales planning is like matchmaking. In this case, we are bringing together brands looking for love in the intimate and one-on-one podcasting environment and our incredible network of Acast-hosted shows.‍

Learning & Guides

The Benefits of Dynamic Ad Insertion in Podcast Advertising

In this article, we will explore what dynamic ad insertion is and the advantages it brings to the table.

News & Insights

Veritonic and Acast Partner to Highlight What Success Sounds Like Around the World for Podcast Ads Bought Programmatically

Veritonic, the industry’s comprehensive audio analytics and research platform, partnered with Acast, the world’s largest independent podcast company, to bring new data to market around the commonalities - and divergence - of audio creative on podcast ads served programmatically.

Learning & Guides

How to track your podcast advertising results with promo codes

Your guide to promo codes in podcast advertising, plus tips on how to effectively use them.

No articles found

Try a different search or reset your filters.

Reset Filters

Editor picks

Check out Acast’s Editors favorites.

News & Insights

Global Podcasting Phenomenon Casefile Inks Exclusive Ad Sales, Hosting and Distribution Deal with Acast

Acast, the world’s largest independent podcast company, today announced it is the new exclusive ad sales, hosting and distribution partner for the award-winning Casefile True Crime podcast. As one of the world’s leading true crime podcasts and Australia’s most successful podcasting export, Casefile crucially adds 80 million annual listens to Acast’s global network.

News & Insights

TED Audio Collective Taps Acast as Ad Sales, Hosting, and Distribution Partner

Acast, the world’s largest independent podcast company, today announced a new partnership with the TED Audio Collective. Under the terms of the deal, Acast is the exclusive ad sales, hosting, and distribution partner for the brand in all regions outside of Australia and New Zealand.

News & Insights

Acast spotlights publisher podcasts as trusted news sources

As podcasts become a primary news source, Acast’s ‘Podcasts You Can Trust’ series showcases reliable publisher-led podcasts like The Guardian and The Financial Times. Discover why trusted podcasts are more vital than ever.

This is some text inside of a div block.
Our storyPodcastingNews

Subscribe to our newsletter

Thank you, your submission has been received
Oops! Something went wrong while submitting the form. Please try again!
LegalInvestor relationsAffiliatesBusiness partnershipsCareersPrivacySecurity
Do not sell/share my personal information