Acast Nominated for 15 Webby Awards

The 29th Annual Webby Awards nominations are in and Acast has received an incredible 15 nominations across podcast categories.

News & Insights

Acast Expands Sports Offering via Exclusive Global Podcast Deal with The Athletic

Inspiration

Meet The Podcaster: The Good Enough Dad with Maggie Dent

News & Insights

It’s time to talk (small) business—through podcasts.

News & Insights

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Learning & Guides

Building a Successful Media Relations Strategy in an Undefined and Emerging Podcast Market

In this post we’ll explore some of the common misconceptions about the role of media relations within an organization, how to define your brand position in the context of the broader ecosystem, building relationships with press, legacy media to learn from, and more.

Inspiration

3 Ways Podcast Advertising Can Help Your Small Business

In this article, we'll explore three compelling reasons why podcast advertising is a game-changer for small businesses.

small business, influencer marketing
Learning & Guides

How Much Does Podcast Advertising Cost? | Complete Guide to Podcast Advertising Rates [2025]

A complete guide to how podcast advertising rates work, the different types of podcast ads, and tips for advertisers looking to start advertising on podcasts.

Learning & Guides

Vanity URL Best Practices in Podcast Advertising

In this comprehensive guide, we will explore the power of vanity URLs, their benefits, and best practices for implementing them in your podcast advertising campaigns.

News & Insights

Podchaser Unveils Performance+, the Podcast Industry's First Recommendation Engine for Direct Response Campaigns

Podchaser, the podcast industry’s intelligence engine, today announces an update to its Collections+ feature with the launch of Performance+. Performance+ is an industry-first tool able to identify the most effective podcasts for performance and direct response campaigns for advertisers.

News & Insights

Acast Inks Global Partnership with Proximic by Comscore for Cookie-Free Podcast Targeting Across More than 100,000 Podcasts

Acast, the world’s largest independent podcast company, today announced a global partnership with Proximic by Comscore a division of Comscore Inc. and a leading provider of audience and content targeting solutions for media activation, to enable cookie-free audience targeting for podcast advertisers around the world. Now, Acast advertisers can leverage Proximic by Comscore’s Predictive Audiences capability to reach podcast listeners based on granular consumer behavior through privacy-friendly contextual signals.

News & Insights

Acast Brings Real-Time Planning to Podcast Advertising

Acast, the world’s largest independent podcast company, today announced the continued expansion of its self-serve podcast advertising platform with real-time campaign planning tools for both advertisers and podcasters.

Learning & Guides

How to Measure Success in Podcast Advertising for Every Objective

Unpacking measuring podcast advertising success for the most common marketing objectives: what metrics to track and the different methods of measurement available to you.

measurement, attribution, reporting
Learning & Guides

How to Use Podcast Sponsorships in Your Niche Marketing Strategy

In this guide, we will explore the power of niche podcasts and how advertisers can identify and sponsor hidden gems to deliver targeted advertising that drives results for their brand.

niche marketing

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Editor picks

Check out Acast’s Editors favorites.

News & Insights

Acast Nominated for 15 Webby Awards

The 29th Annual Webby Awards nominations are in and Acast has received an incredible 15 nominations across podcast categories.

News & Insights

Acast Expands Sports Offering via Exclusive Global Podcast Deal with The Athletic

Acast, the world’s largest independent podcast company, today announces a joint sales representation partnership with The Athletic, a New York Times company with a staff of more than 500 people covering daily sports stories and the world’s biggest sports moments. This collaboration brings together two industry leaders, offering advertisers around the world unparalleled access to premium sports audio content and a highly engaged audience of passionate fans.

News & Insights

It’s time to talk (small) business—through podcasts.

Reach small business owners through podcasting—engaged, influential, and ready to hear from brands in moments that matter.

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