Become certified in podcast advertising at Acast Ads Academy
Podcast advertising is growing fast. But for many marketers, it’s still a bit of a mystery.
That changes today.
Acast Ads Academy is now live. A free, on-demand learning platform designed to help anyone master podcast advertising, from the ground up or with experience already under their belt.
Built by the leaders in podcast advertising, Acast Ads Academy is here to set the industry standard. With short, self-paced courses and certification to prove your knowledge, it’s everything you need to level up your skills and your strategy.
Two courses. Endless campaign potential
The Academy launches with two distinct learning paths:
Podcast Advertising 101
Perfect for marketers who are new to podcasting. Learn how podcast advertising works, how to plan campaigns, how to measure success, and what makes standout creative that listeners actually remember.
Podcast Advertising 201
A deeper dive for experienced advertisers. Go beyond the basics with advanced targeting, programmatic buying, and tips on optimizing podcast ads as part of a larger media mix.
Each course is made up of short modules you can complete anytime, anywhere and designed to fit around your workload, not add to it.
Why we built Acast Ads Academy
There’s no question that podcast ads work. But too often, the channel gets overlooked because it’s seen as complex or niche. That perception holds marketers back from tapping into one of the most engaged audiences in media today.
Acast Ads Academy is here to change that.
We’ve taken over a decade of campaign performance data, audience insights, and advertiser learnings, and distilled them into practical, usable lessons. So whether you’re building your first podcast campaign or scaling your 50th, the Academy gives you the tools to do it more confidently, and more effectively.
Learn it today. Prove it tomorrow.
Once you complete either course and pass the final exam, you’ll receive an industry-recognized certification, a signal of expertise that can align internal teams, build client trust, and elevate your own professional development.
As Joe Copeman, Global SVP Advertising at Acast, puts it: “Podcast advertising is a powerful and trusted medium, yet many marketers still see it as unfamiliar or complex. As the industry leader, we built Acast Ads Academy to set the standard — sharing our expertise so any user can learn from the best, gain confidence, and put podcast advertising into practice effectively, no matter their experience level.”
Start learning for free
Acast Ads Academy is open to advertisers everywhere, at no cost. Enrol now, and turn knowledge into better campaigns, smarter strategy, and stronger results.
Podcast advertising is growing fast. But for many marketers, it’s still a bit of a mystery.
That changes today.
Acast Ads Academy is now live. A free, on-demand learning platform designed to help anyone master podcast advertising, from the ground up or with experience already under their belt.
Built by the leaders in podcast advertising, Acast Ads Academy is here to set the industry standard. With short, self-paced courses and certification to prove your knowledge, it’s everything you need to level up your skills and your strategy.
Two courses. Endless campaign potential
The Academy launches with two distinct learning paths:
Podcast Advertising 101
Perfect for marketers who are new to podcasting. Learn how podcast advertising works, how to plan campaigns, how to measure success, and what makes standout creative that listeners actually remember.
Podcast Advertising 201
A deeper dive for experienced advertisers. Go beyond the basics with advanced targeting, programmatic buying, and tips on optimizing podcast ads as part of a larger media mix.
Each course is made up of short modules you can complete anytime, anywhere and designed to fit around your workload, not add to it.
Why we built Acast Ads Academy
There’s no question that podcast ads work. But too often, the channel gets overlooked because it’s seen as complex or niche. That perception holds marketers back from tapping into one of the most engaged audiences in media today.
Acast Ads Academy is here to change that.
We’ve taken over a decade of campaign performance data, audience insights, and advertiser learnings, and distilled them into practical, usable lessons. So whether you’re building your first podcast campaign or scaling your 50th, the Academy gives you the tools to do it more confidently, and more effectively.
Learn it today. Prove it tomorrow.
Once you complete either course and pass the final exam, you’ll receive an industry-recognized certification, a signal of expertise that can align internal teams, build client trust, and elevate your own professional development.
As Joe Copeman, Global SVP Advertising at Acast, puts it: “Podcast advertising is a powerful and trusted medium, yet many marketers still see it as unfamiliar or complex. As the industry leader, we built Acast Ads Academy to set the standard — sharing our expertise so any user can learn from the best, gain confidence, and put podcast advertising into practice effectively, no matter their experience level.”
Start learning for free
Acast Ads Academy is open to advertisers everywhere, at no cost. Enrol now, and turn knowledge into better campaigns, smarter strategy, and stronger results.
