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Grow your
business
with podcast advertising

Podcast advertising to reach every audience

Advertise on the world’s largest podcast marketplace, where you can reach your target audience on any podcast listening app.

Get started

NEW RESEARCH: The biggest trends in podcasting

Visit podcast pulse
Let’s discuss how we can help you achieve your business objectives
Contact us to get started
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Ready to start seeing results?

Start your podcast ad campaign with host-read sponsorships or pre-recorded ads in minutes with our easy-to-use self-serve platform.

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Podcast advertising reigns supreme in the attention economy

Why advertise on podcasts?

Acast puts your audience first

Keyboard

Reach new audiences with unduplicated impressions

125,000 exclusive shows and more than 400M monthly listeners that you can only access through Acast

Arrows

Reach your audience wherever they listen

Your message will reach your target audience wherever they listen to podcasts - Apple Podcasts, Spotify, Amazon Music and dozens of other platforms

Acast Advertising

The most innovative ways to reach your audience

With the most advanced targeting and attribution capabilities in the industry, there's a reason we’ve been named AdExchanger’s "Most Innovative in Audio Advertising"

Ad formats for any objective

Whether you want to drive mass awareness or convert a highly targeted audience, we have a solution for you

Ads

Short pre-recorded messages, offering meaningful reach at scale bought direct or programmatically. Supply your own ad, or work with our in-house creative team to make audio that cuts through.

Sponsorships

Longer, editorialized messages delivered by the podcasters themselves. Work with creators from household names to niche influencers, to deliver native, creative and authentic reads.

Branded Content

Your own editorial content in podcasting - from brand-dedicated segments, to whole episodes or even entire series. Create longer-form storytelling which builds an ever deeper connection with listeners.

Helpful resources

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Grow your business with podcast ads

58%

of listeners say they have discovered a small or medium business through podcasts before seeing them on brand or retailer websites.

60%

of listeners have higher trust in small or medium businesses they’ve heard on a podcast compared to social media.

95%

of listeners who have come across small or medium business content while listening to a podcast have gone on to make a purchase.

Learn more

Crush your client's objectives with podcast ads

27%

mean incremental reach of adding podcast advertising to varied types of media

60%

higher return-on-investment than any other marketing channel (Annalect)

95%

of listeners have taken action as a result of podcast advertising (Attest)

Learn more

THE POWER OF PODCAST ADVERTISING

Ulta Beauty saw a 95% uplift in brand awareness after creating a branded podcast with us
Ultra Beauty Homepage
Klarna saw a 29% increase in brand association with ‘positive money conversations’ through their podcast partnership
Klarna Homepage
Publisher ‘The Week’ saw massive uptake in subscriptions and a 96% reduction in CPA thanks to podcast advertising campaigns with Acast
The Week Homepage
Podcast Advertising Examples

Acast connects your brand to the most relevant audience, wherever they listen to podcasts

Join the thousands of advertisers who already reach our millions of listeners on over 125,000 exclusive shows

Our storyPodcastingNews

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