Four lessons from Podcast Pulse 2025, and why they matter for your next campaign

Acast’s Podcast Pulse 2025 report shows that podcasting does more than entertain. It sparks new thinking, builds community, and moves people to act.

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Podcast Movement 2025: 3 Key Takeaways from Acast in Dallas

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Become certified in podcast advertising at Acast Ads Academy

Inspiration

Podcasts in Colour

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News & Insights

New Research from Acast Reveals 87% of US Podcast Marketers See More Than Double Their Return on Investment for Every Dollar Spent on Podcast Advertising

New Research from Acast Reveals 87% of US Podcast Marketers See More Than Double Their Return on Investment for Every Dollar Spent on Podcast Advertising

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Acast establishes milestone partnerships with Sowt and Kerning Cultures Network to bring Arabic language content to global advertisers

Acast establishes milestone partnerships with Sowt and Kerning Cultures Network to bring Arabic language content to global advertisers

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Acast launches ‘Pod Power-up’ campaign for Small Business Month

Acast launches ‘Pod Power-up’ campaign for Small Business Month

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Advertisers can find their Funny Side with Acast

The Funny Side is a brand new celebration of Acast’s best comedy podcasts and a campaign to see more female-led comedy at the top of the podcast charts.

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Acast’s Elli Dimitroulakos and Shantae Howell Honored as Top Women in Media and Ad Tech

Acast’s Elli Dimitroulakos and Shantae Howell Honored as Top Women in Media and Ad Tech

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Acast Creative Honored with Industry Awards for Branded Content Productions

“Self” podcast by Acast Creative and Self Financial won an Hermes Creative Award and “Roundabout” presented by Acast Creative and State Farm named a finalist in the Brand Creative Awards.

Opinion

Confessions of a Campaign Manager: How to Get the Most Out of Your Podcast Campaign

Lucinda talks through what it takes to be a podcast advertising campaign manager - and tips for success.

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When Mixed Messages Are Good: Including Ads And Sponsorships in Campaigns to Improve Performance and Reach New Podcast Listeners

Christiana Brenton breaks down which ad formats help to improve performance when it comes to podcast advertising.

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Acast presents the largest hub of premium podcasts available to advertisers in Asia

The Acast Creator Network expands in Asia with firm listening habits in the region confirmed.

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Editor picks

Check out Acast’s Editors favorites.

News & Insights

Four lessons from Podcast Pulse 2025, and why they matter for your next campaign

Acast’s Podcast Pulse 2025 report shows that podcasting does more than entertain. It sparks new thinking, builds community, and moves people to act.

News & Insights

Become certified in podcast advertising at Acast Ads Academy

Master podcast advertising with Acast Ads Academy — free, on-demand courses with industry certification to help marketers plan, launch, and optimize high-impact campaigns.

Learning & Guides

Podcast Advertising: The Ultimate Guide [2025]

Your ultimate guide to podcast advertising. How it works and how to get started.

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