Increase conversions and grow your business
Convert engaged listeners into loyal customers with Acast’s podcast advertising solutions.
How Acast helps you increase conversions
Podcasts are the place to introduce yourself, with 69% of listeners discovering new brands and products.
No other channel matches the trust that audiences have in podcasts, where four in five listeners trust product recommendations from hosts.
88% of listeners have taken action after hearing an ad on a podcast, with 41% having made a purchase.
Tips for success with Acast
Combining both formats in one campaign maximizes impact. A study by Acast found that adding pre-recorded ads to sponsorships led to 26% increase in brand favorability and 14% increase in purchase intent.
Make your podcast ads work harder by including a clear call-to-action (CTA). An easy-to-follow CTA guides listeners toward the next step—whether it's visiting your site, signing up, or making a purchase.
Ensure your podcast campaigns drive real results by setting up pixel-based attribution. With precise tracking, you can measure conversions, optimize performance, and gain insights into what resonates with your audience. Don't rely on guesswork—see exactly how your ads are turning listeners into customers.