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Grow your
business
with podcast advertising

Stand out from the crowd and start podcast advertising

Book host-read sponsorships or use pre-recorded ads to reach your perfect podcast audience, all within our self-serve ad platform.

Get Started Now

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Grow your business with podcast ads

58%

of listeners say they have discovered a small or medium business through podcasts before seeing them on brand or retailer websites.

60%

of listeners have higher trust in small or medium businesses they’ve heard on a podcast compared to social media.

95%

of listeners who have come across small or medium business content while listening to a podcast have gone on to make a purchase.

Learn more

Crush your client's objectives with podcast ads

27%

mean incremental reach of adding podcast advertising to varied types of media

60%

higher return-on-investment than any other marketing channel (Annalect)

95%

of listeners have taken action as a result of podcast advertising (Attest)

Learn more

Your target audience awaits

Reach your ideal customers with targeting tools that get your message heard by the most relevant audience

Custom Podcast Lists

Select the podcasts you would like your pre-recorded ads to play on, only available on Acast.

Demographics

Narrow down your audience using age, gender, location, and language

Podcast Category

Reach listeners based on the genres they listen to, with thousands of podcasts available in each category

Audience Segments

Target by behavioral and interest data using Nielsen Audience Segments. Includes over 50 custom segments such as business leaders, high income earners, and parents. Available in US/CA/AU only

Podcast advertising just plain works

Getting Started is Seriously Easy

Whether you're interested in host-read sponsorships or ads, getting started is simple.
1
Sign up for free
After you fill out the account request form, you’ll receive an email with an invitation to the platform
2
Request a host-read or upload your own creative
Browse our podcaster marketplace for host-reads or upload your own audio creative (up to 30 seconds). Need help putting an ad together? We've got you covered with our in-house production services.
3
Set a budget
The minimum spend is $250 per campaign. We make sure your campaign delivers in full so you get the most out of your ad spend. Set start and end dates, frequency caps and get up-to-date forecasts
4
Select your target audience
Acast’s network reaches millions of listeners around the world, on every listening app. Target your ideal customers based on who they are, where they live, what they listen to, and how they listen. Get access to unique audience categories that you won't find anywhere else
5
Launch & measure
Launch your campaign and measure its success with post-campaign analysis. Enable third-party tracking for attribution, brand lift, verification, and more

Get started with self-serve right away

The largest podcast influencer marketplace

Browse and buy host-read sponsorships, from major creators to niche shows with engaged audiences

Learn more

We help small businesses make a big impact

“As a local, independent business we were looking for an efficient and effective way to tell our target market about our latest products. Podcast listening in Ireland is booming – we’re big fans ourselves – so to find that Acast has created an easy-to-use platform for realistic marketing budgets like ours is brilliant,”

Hazel McCarthy, Owner of Toy Corner

Get started now

What our advertisers say about us

“I’d highly recommend Acast to anyone looking to test podcasts - our experience has been great! There’s a wide variety of options, and working with the Acast team to share our brand message and products with the hosts has been seamless, making planning campaigns much easier than anticipated.”

Ellen W.
Acquisition Lead, Katkin

"Acast is so good! The first day my ad ran, I saw a 600% increase in traffic. By the end of the first week, I had increased listenership by 2,000%. Acast more than delivered."

Kimberly Ford
Podcaster & Author, The Foxed Page

"As a podcast agency, we're always looking for efficient ways to reach the right audience. The Acast self-serve platform allowed us to view easily and filter shows that fit our client's target audience and we were quickly able to get host-read sponsorship campaigns live to achieve their campaign objectives."

Russ More
Audience Development & Paid Media Lead, Pacific Content
Helpful resources
Podcast Advertising Examples

Acast connects your brand to the most relevant audience, wherever they listen to podcasts

Join the thousands of advertisers who already reach millions of listeners across our 125,000 exclusive shows

Start your podcast ad campaign in minutes for as little as $250, with our easy-to-use self serve platform.
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